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CNN —Seeking further scale in the streaming business, Disney and Warner Bros. Among other things, the collaborative effort would put the two major comic-book rivals, Disney’s Marvel and Warner Bros.’ DC, together in a cooperative venture. (Warner Bros. Disney+ has more than 100 million subscribers, while Hulu reaches another 50 million. “On the heels of the very successful launch of Hulu on Disney+, this new bundle with Max will offer subscribers even more choice and value,” Joe Earley, president of direct-to-consumer for Disney, said.
Persons: ’ Max, Disney’s, Warner, Max, ” Joe Earley Organizations: CNN, Disney, Warner Bros . Discovery, Hulu, Warner Bros, HBO, Disney’s Marvel, DC, Netflix, Max Locations: Hulu,
Virgin Voyages created a virtual version of Jennifer Lopez, "Jen AI." Virgin Voyages/VMLAgency: VMLThe campaign: Last summer, Virgin Voyages created "Jen AI," an online platform that allowed users to send a personalized video of Jennifer Lopez to their friends to invite them to go on a cruise. The "Jen AI" was trained on Lopez reading a script using technology from SpeakUnique. Meanwhile, guardrails were built in by a team of moderators, including an updated list of banned words Jen-AI wouldn't say. VML says the campaign delivered nearly 20 million impressions and that 15% of global visitors to VirginVoyages.com had consumed content related to the Jen-AI campaign.
Persons: Jennifer Lopez, Jen, Lopez, Deeplocal, VML, Billy Bohan Chinique, Chinique Organizations: VML Agency, Virgin Voyages Locations: SpeakUnique, VirginVoyages.com
Food waste is so prolific in the U.S. that roughly one-third of the amount produced ends up in landfills rather than stomachs. A recent study published in the journal Science found food production accounts for 26% of global greenhouse gas emissions. Food delivery services like HelloFresh, Blue Apron and EveryPlate reduce that somewhat by sending consumers what they need for specific recipes. The company says its processes help lead to 80% less food waste at its facilities compared with a traditional supermarket. In addition to Lightspeed, Hungryroot is backed by L Catterton, Crosslink Capital, Karp Reilly and Lerer Hippeau.
Persons: Ben McKean, Hungryroot, Jeremy Liew, They've, L, Karp Reilly, Lerer, Lisa Rizzolo Organizations: CNBC, Investors, Lightspeed Venture Partners, Crosslink Locations: U.S, York, Brussels
We're entering advertising's new era
  + stars: | 2024-05-02 | by ( Dan Defrancesco | ) www.businessinsider.com   time to read: +7 min
NEW LOOK Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . In today's big story, we're looking at the biggest topic at this year's TV upfronts , and how it's a sign of advertising's new era. What's on deck:Markets: Morgan Stanley's new wealth boss outlines the bank's playbook for hitting $10 trillion in client assets. Andy Kiersz/Business InsiderYou might be wondering what retail data has to do with television advertising.
Persons: , Morgan, Don Draper's, Burton, Jenny Chang, Rodriguez, Business Insider's Lara O'Reilly, Lucia Moses, Andy Kiersz, Andy Jassy, hasn't, Finn, Morgan Stanley, Michael M, Tyler Le, Jed Finn, Andy Saperstein, there's, Joseph Stiglitz, Jerome Powell, Justin Sullivan, Wells Fargo, Kevin Scott, Satya Nadella, Bill Gates, Pablo Declan, Shari Redstone's, tanked, BI's Peter Kafka, Dan DeFrancesco, Jordan Parker Erb, Hallam Bullock, George Glover Organizations: Business, Service, Tech, Wall, Getty, Google, Amazon, Disney, Kroger, Walmart, Big Tech, US Department of Labor, Apple, Department, Paramount, Trump Media Locations: China, OpenAI, New York, London
Footwear company Crocs has strong momentum, making it a solid play for investors ahead of earnings out next week, according to Bank of America. Analyst Christopher Nardone reiterated his buy rating and $150 price target, saying the stock is a winner in a "price-sensitive consumer environment." Nardone expects Crocs' international business, which accounts for 40% of its total sales, to be "the driver of outsized growth" for the quarter and full year. He forecasted total Crocs sales growth of 8% in the first quarter and 6% in the full year. "Nearer term, we think the market will be most focused on signs of improvement in both DTC and margins," for Heydude, Nardone said.
Persons: Crocs, Christopher Nardone, It's, Nardone, Terence Reilly's, Stanley, Steve Madden Organizations: Bank of America Locations: Asia, China, India
Video ads within Roblox are similar to real-world digital out-of-home advertising. A Roblox Portal Ad for a "Teenage Mutant Ninja Turtles" pizza party experience. Roblox/GamefamRoblox's partnerships boss, Christina Wootton, previously told Business Insider that while 2023 was a year of testing, 2024 would be the "year of scale" for its ads business. Roblox ads are labeled and can only be served to users over the age of 13, the company said. "If you literally just slap ads within the game, people are going to run a mile," Litman added.
Persons: Roblox, we'll, Stephanie Latham, Christina Wootton, Michael Guthrie, Latham, Ben Fox, David Vesper, it's, Nathan Pillot, Pillot, It's, Michael Litman, Litman Organizations: Business, Walmart, Warner Bros . Pictures, HUGO, Meta, Yahoo, Google, Social, viewability, Media.Monks, Logitech Locations: Roblox
Usually, at the US TV upfronts — the annual event where the networks showcase their best upcoming programming in the hopes of securing big advertising commitments — the celebrities are the stars of the show. With more money being spent, advertisers are paying closer attention to what data they can use to inform their TV ad buys and prove that TV is powering their sales. It found that taking advantage of a media company's unique upfront data offerings, including retail data, was a top reason for advertisers to buy linear TV or connected TV in the upfronts, cited by 37%. US retail media CTV ad spend will increase by 86.6% this year to reach $4.19 billion, according to Emarketer. And Walmart's recent deal to acquire the TV manufacturer Vizio reflects the growing trend of retail media's convergence with TV advertising.
Persons: Eric Haggstrom, Dave Morgan, Andrea Montano, there's, NBCU, Mark Marshall, Marshall Organizations: Hollywood, Business, Amazon, TV, CTV, Kroger, Walmart, Netflix Locations: New York
The Copenhagen-based firm subadvises funds like the Harbor International Compounders ETF (OSEA), which O'Reilly has co-managed since its launch in early September 2022. But despite launching less than two years ago, O'Reilly said in a recent interview that the ETF's success didn't happen overnight. "We feel the strategy that we have can work in any market environment," O'Reilly said. The ETF is more balanced when it comes to countries, as no more than 13% of its stocks are from a single nation. 5 international stocks to buy nowAfter outlining his investing strategy, O'Reilly spoke about five companies he's especially excited about now.
Persons: Peter O'Reilly, who's, O'Reilly, You've, he's, Germany — Organizations: London, Asset Management, Business, Carnegie Asset Management Locations: Ireland, Dublin, Copenhagen, France, Japan, United Kingdom, Germany
The AI-fueled stock market bubble will burst in 2026, according to Capital Economics. The research firm said rising interest rates and higher inflation will weigh down equity valuations. AdvertisementAn artificial intelligence-fueled stock market bubble will burst in 2026, according to Capital Economics. The research firm has said that a stock market bubble, driven by investor excitement towards artificial intelligence, would drive the S&P 500 to as high as 6,500 by 2025, led by technology stocks. The expected bursting of the stock market bubble should lead to a decade of investment returns that favor bonds over stocks.
Persons: , Diana Iovanel, James Reilly, Iovanel, Reilly Organizations: Capital Economics, Service, Capital, US
Smith is editor-in-chief of The Lantern, Ohio State University’s student-run newspaper, which has scrambled in recent days to cover pro-Palestinian protests roiling the campus. It’s also finals week, and in the coming days the newspaper’s staff will transition to the next year’s staff. And, for many of these student journalists, it’s becoming a seminal moment in their nascent careers. “Given that we’re student journalists, we know the campus and the students here. As pressure mounted on campus, the newspaper mobilized a handful of writers who worked together to cover the protests.
Persons: Arianna Smith, Smith, It’s, ” Smith, it’s, , We’re, we’re, Anjali Patel, ” Patel, “ We’re, Amelia Kimball, Kimball, Greg Abbott, ” Kimball, CNN’s John Berman, Organizations: CNN, Ohio State University’s, Ohio, , University of Southern, The Daily, USC, Daily, University of Texas, The Daily Texan, Locations: Gaza, Columbus, University of Southern California, Austin, Texas
French adtech company Equativ is in talks to acquire Sharethrough, per multiple sources. AdvertisementFrench adtech company Equativ is nearing a deal to acquire fellow adtech firm Sharethrough, according to multiple people familiar with the matter. These people asked for anonymity to discuss private deal talks. Their identities are known to Business Insider. This story is available exclusively to Business Insider subscribers.
Persons: , Equativ, couldn't Organizations: Sharethrough, Service, Business Locations: French, American
When Google sneezes, the entire online advertising industry catches a cold. Google's announcement Tuesday that it would again delay its planned timeline for killing off third-party tracking cookies had long been anticipated by the digital advertising industry. Google has a 28% share of the online ad market, according to market research firm Emarketer (a sister company to BI). Regulators could step in to resolve the cookie chaosSome industry experts are hoping regulators will step in to untangle the mess. Amid the four years of confusion, chaos, and harumphing, there has been one consistent theme: When it comes to the future of online advertising, Google calls the shots.
Persons: Ciaran O'Kane, WireCorp, hasn't, Sundar Pichai, Stephen Lam, Mathieu Roche, James Rosewell, Google's, haven't, Pierre Devoize, Devoize Organizations: Google, Business, Gmail, Antitrust, US Department of Justice, European Commission, UK's, Markets Authority, CMA, Industry, IAB Tech, EU Google, Chrome, Movement Locations: FirstPartyCapital
Stagwell Group, the advertising agency holding group operated by Mark Penn, a former advisor to Bill and Hillary Clinton, is actively looking to buy adtech companies as it continues to grow through acquisitions. Penn's theory is that by bringing such adtech in-house, Stagwell can offer more self-service software to advertisers who want it while also shrinking those clients' ad prices and expanding its own margins. Challenger brand Stagwell is competing for bigger contractsPenn founded Stagwell Group in 2015 with $250 million in funding from investors, including former Microsoft Chief Executive Steve Ballmer. Stagwell recently made a near-$700-million bid for S4 Capital, another challenger ad company founded by longtime WPP CEO Martin Sorrell, The Wall Street Journal reported. Publicis Groupe has the biggest market capitalization of the largest holding companies, at $28.2 billion, while Stagwell is trading at around $1.6 billion.
Persons: Mark Penn, Bill, Hillary Clinton, Penn, we're, Stagwell, Penn didn't, Ana Milicevic, Milicevic, Brian Wieser, Wieser, Steve Ballmer, Sunny, GALE, Allison, Martin Sorrell, they're Organizations: Stagwell, Penn, Business, Google, Harris Poll, Next Partners, Sparrow, Madison, Challenger, Stagwell Group, Microsoft, MDC Partners, WPP, Publicis Groupe, Veritas, S4 Capital, Street Journal, S4, EMEA Locations: adtech, London
In this videoShare Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via Email2024 will be a 'golden age of homebuilding,' says Howard Hughes Holdings' CEO David O'ReillyDavid O’Reilly, CEO of Howard Hughes Holdings, joins CNBC's 'The Exchange' to share what's driving new home demand, planned communities, and more.
Persons: Howard Hughes, David O'Reilly David O’Reilly Organizations: Howard Hughes Holdings, Howard
The Nasdaq tumbled 2.1% on Friday as tech stocks plunged, marking its worst day since January 31. “US earnings updates this week will be key to see if they can keep topping expectations and buoying risk appetite in a higher-for-longer interest rate environment.”Tesla, Facebook-parent Meta, IBM, Microsoft and Alphabet all report first quarter earnings later this week. “Big Tech earnings may determine whether the stock market avoids its first four-week losing streak in two years,” wrote Chris Larkin, managing director of trading and investing at E*TRADE from Morgan Stanley on Monday. About 15% of S&P 500 companies have reported first quarter earnings, and nearly three-quarters of those companies have posted a positive earnings-per-share surprise. But investors are nervously waiting for the Magnificent Seven, those massive Tech stocks that carry an outsized portion of market weight, to report.
Persons: Monday’s, , , They’re, Tesla, Chris Larkin, Morgan Stanley, aren’t, we’re, Dave Sekera, ” Taylor Swift’s, Apple Taylor Swift, Liam Reilly, Department ”, Post Malone, Laura He Organizations: CNN Business, Bell, New York CNN —, Nasdaq, BlackRock, Federal Reserve, Facebook, IBM, Microsoft, “ Big Tech, Tech, Companies, Nvidia, Apple, Big Tech, Bank of America, Morningstar, Department, Spotify, Poets Department, Amazon Music, Apple Music, EV, Tesla Locations: New York, Wells, China, Germany, United States, Tesla’s, Europe
Swift’s latest album, “The Tortured Poets Department,” which dropped on Friday, became the most-streamed album on its first day across Spotify, Amazon Music, and Apple Music. Amazon and Apple also said Swift’s album broke records across their respective streaming platforms. “The album broke the record for biggest pop album of all time by first-day streams,” Apple Music said. Amazon Music reported “The Tortured Poets Department” had in just three days become the music service’s most-streamed album worldwide in its first week. Swift’s fourth rerecorded album, “1989 (Taylor’s Version),” also broke Spotify’s most-streamed artist in a single day record in 2023.
Persons: CNN — Taylor Swift, Department ”, Post Malone, , Swift, Organizations: CNN, Poets Department, Amazon Music, Apple Music, Spotify, Apple, Department
Barclays cut its price target on Tesla. Turrin's $480 price target suggests Microsoft shares, which are up more than 10% this year, could add another 15.8% over the next 12 months. Nardone kept his $150 price target, which implies Crocs shares could gain 24.3% over the next 12 months. Tesla shares, which have lost more than 36% this year, traded 1.3% higher in premarket trading. Redburn Atlantic also cut its price target to $130 from $150, reiterating its sell rating on the stock.
Persons: Raymond James, Wells, Michael Turrin, Turrin, — Pia Singh, Crocs, Christopher Nardone, Terence Reilly, Nardone, Stanley, Ben Chaiken, Chaiken, Jefferies, Corey Tarlowe, Tarlowe, Tesla's, Dan Levy, Levy, Tesla, Pavel Molchanov, Vernova, Molchanov, Fred Imbert Organizations: CNBC, Wednesday's, Barclays, GE, Microsoft, Bank of America Bank of America, Royal, Mizuho Securities Mizuho, Royal Beach Club, Urban, Jefferies, Urban Outfitters, Abercrombie, General Electric, GE Vernova Locations: Wells Fargo, Heydude, Royal Caribbean, Tuesday's
Some justices expressed similar sentiments during Tuesday's arguments, asking whether the statute in question could be used to prosecute peaceful protesters, including people who at times have disrupted Supreme Court proceedings. Trump himself faces charges of violating the same law, as well as conspiracy to obstruct an official proceeding. Fischer faces seven criminal charges, only one of which is the focus of the Supreme Court case. He also faces charges of assaulting a police officer and entering a restricted building, among others. Conservative Justice Brett Kavanaugh questioned why the Justice Department needed to charge Fischer using the obstruction statute, noting that he faces the six other charges.
Persons: Micki Witthoeft, Ashli Babbitt, Fischer, WASHINGTON, Donald Trump, Joseph Fischer, Joe Biden's, Trump, Neil Gorsuch, Clarence Thomas, Brett Kavanaugh, Ginni Thomas, Trump's Organizations: U.S ., Appeals, District of Columbia, WASHINGTON —, U.S . Capitol, State, Trump, Conservative, Justice Department, Sarbanes, Oxley, Capitol, Prosecutors Locations: Washington ,, U.S, Washington, New York, Trump's
Australia's superannuation system mandates employer-funded retirement contributions. Meanwhile, the US retirement system has become anxiety-inducing for many, as older adults struggle to make ends meet. AdvertisementAustralian retirement system puts saving responsibility on employers, not employeesAmerica's current retirement infrastructure includes two major categories: defined contribution plans and Social Security. This differs from the American system, where retirees' money is often held between a 401(k), other accounts, and outside investments. Still, Reilly cautioned that applying Australia's retirement system to the US could negatively affect employee wages.
Persons: , Sen, Bernie Sanders, Catherine Reilly, Reilly, Larry Fink, Fink Organizations: Service, Challenger Limited, Money, TIAA Institute, Georgetown University's Center for Retirement, Social Security, BlackRock, Employers, Pew Charitable Trust Locations: Australia, America, California, Colorado
I purchased the Haus Labs foundation after watching a glowing review of the product by a makeup influencer on TikTok. That's where online reviews come in: For beauty, especially, reviews from influencers and regular people are crucial. Content Coach gives users prompts of key topics to include in their review, based on common themes in other reviews. "In terms of generative AI, if people can't trust whether a product review is genuine and written by a real user, they might choose to shop elsewhere," said Marissa Jones, the company's senior vice president of product. AI-powered reviews will certainly be great for beauty brands that want more high-quality reviews.
Persons: it's, Selena, Marissa Jones, Bazaarvoice, Chanel, Reilly Organizations: Service, Haus Labs, Business, Fashion, L'Oréal, Clarins, FTC, Walmart, eBay Locations: TikTok, Pacifica
download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read previewCriteo, the publicly traded adtech company, told staffers this week it would lay off up to 4% of its staff, people familiar with the matter told Business Insider. The company had 3,563 employees as of December 31, meaning the reduction could affect around 140 people. AdvertisementIn its most recent quarter, Criteo reported a return to profit on flat revenue, having made $70 million in cost savings over 2023. Criteo also made a round of layoffs last year, Digiday reported, though the company didn't disclose the number of employees affected.
Persons: , we've, Criteo, retargeting, It's, Petrus, Digiday Organizations: Service, Business, Google Locations: Paris
Advertising tech companies are rushing to move away from third-party cookies. They're also developing new products for hot areas like streaming TV and retail media. With big challenges like the death of third-party cookies and new opportunities from areas like retail media and streaming TV, adtech companies are in a race for the industry's top talent. And they're hoping to cash in on the rise of retail media from the likes of Amazon, Walmart, and Kroger. They're also aiming to solve for cookieless advertising as Google's Chrome browser removes third-party cookies used for targeting and measuring digital ads, and they're developing next-generation generative AI tools.
Persons: They're Organizations: Business, Netflix, Disney, Amazon, Walmart, Kroger
Adtech company ID5 said Tuesday it had raised $20 million in Series B investment. The ID5 identifier has been deployed by more than 66,000 publishers, per the metadata company Sincera. ID5 has now raised just over $27 million in funding to date, though the company declined to disclose its post-money valuation. New investors in this round included the credit reporting and data agency TransUnion and advertising veteran Martin Sorrell's venture capital firm S4S Ventures. Check out key slides from the pitch deck that helped ID5 raise $20 million in Series B funding.
Persons: ID5, Mathieu Roche, Martin Sorrell's, Sorrell, Matt Spiegel, Spiegel, Matt, Roche Organizations: Business, Data Protection, Publishers, Trade, S4S Ventures, Progress Ventures, Seventure Partners, Capital Partners, Aperiam Ventures
IBM aims to be "client zero" of the AI products it sells to clients, marketing chief Jonathan Adashek said. He said AI has augmented the work IBM staffers do and even made its ads more effective. In April 2020, our CEO Arvind Krishna said IBM is going to be the leading hybrid cloud and AI company. That means acquisitions, that means divestitures, that means prioritizing some areas of work over others. Dropping 'hybrid work' from the return-to-office vernacularI think a lot of what drives productivity in the wrong direction is when you get people not focused on the must-haves and spending more time on the nice-to-dos.
Persons: Jonathan Adashek, , Arvind Krishna, we've, Intentionality Organizations: IBM, Service, Adobe, Masters, Java
Each year, coffee companies like Keurig and Nespresso produce almost 50 billion single-serve coffee pods, which are notoriously difficult to recycle. Keurig even says so on its labels. Club Coffee in Canada uses a different approach, making a compostable K-Cup alternative, the PurPod100, out of coffee waste. We also asked a coffee expert: What's the most convenient way to brew while producing the least amount of waste?
Organizations: Coffee Locations: Canada
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